[Quantitative
Research] [Qualitative
Research] [The
Research Process]
Kositsky Marketing is active in the two categories of data gathering: Primary (gathered by your own research) and secondary (gathered by mining existing research). We conduct all forms of quantitative and qualitative research within these categories.
- Problem Identification & Diagnostics
- Secondary Data Searches/ Industry and Government Sources
- Trend Analysis
- SIC and NAICS Data Mining
- Questionnaire Development
- Pre-test and Post-test Studies
- Random Sample Studies of all Description
- Telephone, On-location, Direct Mail & Electronic Interviewing
- Data Collection
- Cross Tabulations
- Codebooks & Coding Open-ended Questions
- Verbatim Reports
- List Development & Management
- SPSS and Excel Deliveries
- Final Charts & Graphs Reports & Presentations
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